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教材:新视野商务英语(上)
Unit 2 Companies
Key vocabulary
Objectives
Lead-in
Language focus
Skills
Business communication
貳
壹
叁
肆
伍
陆
Objectives
providing information on companies and products
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collecting information on companies and products
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When the learners finish learning this unit, they should be able to
Language focus
Present simple and present continuous
1
Pronunciation: Third person singular
2
Skills
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Writing: avoiding repetition
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Reading: FT Graduate Training Program
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Listening: four major companies
: to get sth by paying money
. Whether you are buying or selling, our prices are the best in town.
They brought peace with their freedom.
buy in: to buy in case of future need
大量买进
buy off: 买通,向某人行贿
buy out: 收购…股份
Key vocabulary
. I’d like to buy your house if you are willing to sell.
The paining was sold to an American buyer.
sell out: 全部卖光,卖完
sell: give sb else in exchange for money
01
marketing strategy 销售策略
marketing director: 销售经理
marketing: 市场学,销售业务
02
Producation
production line: 生产线
IT=information technology
telecommunication: 电信
multi: 很多的
multi colored 多色的
multi lingual country: 多语言国家
subsidiary: controlled by another 子公司
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BMW Coca-Cola Nike Levi Straus & Co. Microsoft
Lead-in
in groups. Choose three of these companies.
Write what you know about:
each company produces or provides.
the company started.
the company operated.
its main competitors are.
Present continuous现在进行时
USE
1 We use the present continuous to talk about;
Things which are happening at the time of speaking.
现在进行时用来表示说话时正在发生的事情
. I’m trying to call Geoff Peters.
. He isn’t working today.
. What are you doing?
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