电子商务人才培养模式探讨
摘要
随着电子商务的快速发展,电子商务专业人才培养已成为国外人才培养的新焦点。文章结合我国电子商务人才培养的现状,对电子商务专业人才培养模式、专业课程体系等问题进行了探讨。电子商务专业是在计算机信息技术和互联网技术日新月异的背景下迅速成长起来的一个全新专业,它培养的人才应当既熟悉经济活动基本规律,又掌握了现代计算机信息技术;既具有先进的营销管理理念,又熟悉商务运作流程。目前,我国电子商务人才培养过程中存在的问题,结合我国电子商务人才培养的现状,对电子商务专业人才培养模式、专业课程体系等问题进行了探讨,改造现有电子商务相关专业为主的。
新的电子商务人才培养模式,探讨如何更有效地促进电子商务应用型人才的培养,为现代电子商务的快速发展提供高素质的专门人才。随着电子商务的快速发展,电子商务专业人才培养已成为国内外人才培养的新焦点。
关键词电子商务;人才培养;模式;探讨
Abstract
With the rapid development of merce, merce professional training abroad has e a new focal point for training qualified personnel. Combined with the training of our current situation of merce, merce model of professional training, professional issues such as curriculum system were discussed. merce professionals in puter information technology and technology against the backdrop of the ever-changing with the rapid growth of a new professional It not only trained people should be familiar with the basic law of economic activity, but also master of the puter information technology; both advanced marketing and management concepts, are familiar with business processes. At present, the process of merce training problems, combined with training in our country the status of merce, merce model of professional training, professional issues such as curriculum system was discussed, the transformation of existing merce-oriented professional.
New model of merce training to explore ways to more effectively applied to promote merce training for the rapid development of modern merce expertise to provide a high quality. With the rapid development of merce, merce professionals in training at home and abroad has e a new focal point for training qualified personnel.
Keywords merce; personnel training; pattern; discussion
目录
摘要 I
Abstract II
第1章绪论 1
我国电子商务应用型人才培养的现状 1
我国电子商务应用型人才培养类型 1
我国电子商务应用型人才培养的特征 2
我国电子商务应用型人才培养的举措 2
校企合作,取得双赢 2
积极改进教学的模式 3
第2章电子商务专业人才培养中存在的问题 4
培养方向细分不足 4
培养方向宽泛 4
培养目标不明确 4
课程体系缺乏集成 4
2
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