anisationsCandidateNameZHOURonghanCandidateClassFS1CandidateIDGJ110112243Assessor’snameZHAOHuiDate21thOctober,20131stRecordofPerformance2ndRecordofPerformanceDeclarationIherebydeclarethatthissubmissionismyownworkandthat,tothebestofmyknowledgeandbelief,eptedfortheawardofanyotherdegreeordiplomaatanyuniversityorotherinstituteofhigherlearning,,是本人在导师指导下独立完成的研究成果,在论文写作过程中参考的其他个人或集体的研究成果均在文中以明确方式标明,本人依法享有和承担由此论文而产生的权利和责任。Signature(签名): ZHOURonghanDate(时间): 21thOctober, reference to the case study, summaries the relationship between goals, objectives , policyand advise the management of Scotia Airways of the contribution each willmake to effective managerial :,consumergoals,,petitiongoals,,thelargegoaloftheScotiaAirwaysScotiaAirwaysisthatnotonlyestablishtheairlineinMajorEuropeantouristdestinations,,theconsumergoalsincludetheprices,quality,,,valetstoassistthepassengersinboardingtheplane,gourmetmealsandarangeofin-,includingqualityofproduct,technology,,theScotiaAirwaysofferseveralvalueaddedservicesandcoverseightdestinationsacrossEurope,includingBrussels,Paris,Frankfurt,Madrid,Rome,Lisbon,AmsterdamandCopenhagen
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