京润珍珠粉保健品市场营销策划方案策划人:策划日期:目录一、珍珠粉保健品营销的市场分析 ....................................................... 3二、珍珠粉保健品营销的竞争分析 ....................................................... 3三、消费者分析 ....................................................................................... 3四、保健品营销的企业状况 ................................................................... 4五、优势、劣势、机会 ........................................................................... 4六、保健品营销战略 ............................................................................... 5(一)保健品营销的定位策略: ......................................................... 5(二)保健品营销的沟通策略 ............................................................. 5(三)保健品的销售策略: ................................................................. 6(四)价格体系: ............................................................................. 6(五)保健品营销渠道选择 ............................................................. 7(六)经销商资信 ............................................................................. 7(七)销售方式 ................................................................................. 7(八)客户管理 ..................................................................................... 7(九)渠道促销: ................................................................................. 7(十)广告策略: ................................................................................. 82一、珍珠粉保健品营销的市场分析
京润珍珠粉保健品市场营销策划方案 来自淘豆网m.daumloan.com转载请标明出处.
