MAKETING MIXPRODUCTPROMOTIONPLACEPRICE?Product?MINI include: Mini One、 Mini Cooper and Mini Cooper S。Productshape: prettiness, fashion, color abundance, design noveltyoperate: agility, stability, safeInside: comfort, practicalityBMW MINI VS OPPONENTSPrice?As high brand ,MINI adopt perpetual investment to upgrade product attraction.?Among BMW multiple shop ,MINI is the cheapest one .To close Chinese market ,MINI not only debase market price ,but also publicize to do their best.
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