竟争力。2004年开始到2005年底,公司应培养技术、咨询、信息网络为核心的企业乱明公司将建立客户需求分级管理,便于市场竞争;采用虚拟物流企业方法,发展第三方物流服务,实现规模经营。,由技术型第三方物流服务企业向技术、资产混合型物流企业发展是最终目标。在保持企业的核心竞争力,并满足一定条件后,汉明公司将有选择的实施兼并以实现技术型与资产型兼备的第三方物流服务领导企业。:货代企业,第三方物流,发展战略AbstractWith the fast increasing in foreign trade due to the reform and opening to theworld of China, our international freight forwarder industry is in the ascendant e a new service industry with primary size. Shanghai Homing InternationalTransport Co,Ltd. was founded and developed just in this background. petition of the market will e fierce even more, because of the ing from the globalization of economy work development of informationtechnology as well as the enlargement access of freight market after ession to WTO. For this reason, the profits of Shanghai Homing dropped. Insuch awful situation, it is necessary to take precautions on the direction of acorporation's this thesis, starting with analyzing the situation nowadays of ShanghaiHoming Corporation, we conclude that the key problems of the corporation arethat lacking in analyzing the condition of the corporation, without cleardevelopment strategy, not forming petition itself, and then lost the affinityto the clients so decreasing in market shareAfter analyzing the condition of Shanghai Homing Corporation, we find fromthe industry condition that the International Freight Forwarder Corporation will befaced with petition, and its survival room es narrower. ShanghaiHoming Corporation has to innovate and exploit new business for surviving anddeveloping. Also the macro condition of the corporation tells us the logisticsespecially the Third Part Logistics (3PL) has a good future in China. The result ofSWOT shows Shanghai Homing Corporation shall take WO strategy that is usingthe outer opportunity to e inner contrasting the differences between the International Freight Forwarderand the Third Part Logistics (3PL) and the advantages and disadvantages existingin the transformation from
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