冰淇淋营销策划书
目录 ....................................................................................................................................... 2 第一节、问卷调查 ................................................................................................................... 4 一、问卷设计 ....................................................................................................................... 4 二、问卷分析 ....................................................................................................................... 4 （一）其一 ....................................................................................................................... 5 （二）其二 ....................................................................................................................... 5 （三）其三 ....................................................................................................................... 5 （四）其四 ....................................................................................................................... 6 第二节、环境分析 ................................................................................................................... 6 一、消费市场分析 ............................................................................................................... 6 （一）市场前景广阔 ...........................................................................................
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