第 1 页 CHAPTER 6 MEASURING AND EVALUATING THE PERFORMANCE OF BANKS AND THEIR PRINCIPAL COMPETITORS Goal of This Chapter: The purpose of this chapter is to discover what analytical tools can be applied to a bank’s financial statements so that management and the public can identify the most critical problems inside each bank and develop ways to deal with those problems Key Topics in this Chapter Stock Values and Profitability Ratios Measuring Credit, Liquidity, and Other Risks Measuring Operating Efficiency Performance of Competing Financial Firms Size and Location Effects Appendix: Using Financial Ratios and Other Analytical Tools to Track Financial Firm Performance-The UBPR and BHCPR Chapter Outline I. Introduction: II Evaluating Performance A. Determining Long-Range Objectives B. Maximizing the Value of the Firm: A Key Objective for Nearly All Financial-Service Institutions C. Profitability Ratios: A Surrogate for Stock Values 1. Key Profitability Ratios 2. Interpreting Profitability Ratios D. Useful Profitability Formulas for Banks and Other Financial-Service Companies E. Return on Equity and Its Principal Components F. The Return on Assets and Its Principal Components G. What a Breakdown of Profitability Measures Can Tell Us H. Measuring Risk in Banking and Financial Services 1. Credit Risk 2. Liquidity Risk 3. Market Risk 4. Price Risk 5. Interest Rate Risk 6. Foreign Exchange and Sovereign Risk 7. Off-Balance-Sheet Risk 8. Operational (Transactional) Risk 9. Legal and Compliance Risks 第 2 页 10 Reputation Risk 11. Strategic Risk 12. Capital Risk I. Other Goals in Banking and Financial-Services Management III. Performance Indicators among Banking’s Key Competitors Impact of Size on Performance A. Size, Location and Regulatory Bias in Analyzing the Performance of Banks and Competing Financial Institutions V. Summary of the Chapter Appendix to the Chapter - Using Financial Ratios and Othe