omebody or something when he wrote:
"You never know how much you really believe anything until its truth or falsehood becomes a matter of life or death to you. it is easy to say you believe a rope to be strong and sound as long as you are using it to cord a box. But suppose you had to hang by that rope over a precipice. wouldn't you then first discover how much you really trusted it? The same with people."
As this quote suggests, the most important component of trust is a strong belief - a hanging-over-the-precipice belief - in the complete integrity of another party or thing, whether it is the integrity of piece of rope or the integrity of the string of promises that we make to one another. on a continuing basis, trust is impossible without integrity. it can only exist in the presence of highest standards of conduct.
let me cite a shining example of the power of trust involving one of our principal customers.
in leading operation iraqi Freedom, General Tommy Franks defied an old military axiom that says that an attacking force should have a 3-to-1 numerical advantage over an entrenched defender. He attacked with a smaller force. unlike operation Desert Storm 12 years earlier, operation iraqi Freedom did not begin with a massive aerial bombardment. And it did not stop at the euphrates River. with fewer than half the troops and less than half the armor and artillery, the troops under General Franks' command drove all the way to Baghdad and beyond in just three weeks.
in his book
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