一句话打动消费者的广告语
actively carry out the law on civil air defense education, drawn out of the air defense in Pinglia争中能够有效地区隔竞争产品，在同类产品中脱颖而出。比方，TCL美之声无绳电话的广告语“方便谁都做得到，声音清晰更重要〞非常有效地打击了竞争对手。当时，其竞争对手步步高等无绳电话所诉求的是“方便〞，广告语是“方便千万家〞，因为它们把传统的固定电话机当作自己产品的竞争对手。而TCL美之声无绳电话的出场，是以“清晰〞作为卖点的，一句“方便谁都做得到，声音清晰更重要〞让TCL美之声无绳电话在众多产品中脱颖而出，从而开辟了广阔的市场。相似地，创维当年也是以一句“不闪的，才是健康的〞广告语，硬是在长虹、康佳、TCL等几个一线品牌陕逢中挤出了市场!
再次，好的广告语应该是易于传播的。它表现在易读、易记等几个方面。如何才能够做到这几点?要简短、无生僻字、易发音、无不良歧义、具有流行语潜质。
广告语说得太多、太长，要注意信息的单一性，一般以6—12个字为宜。卖点太多，语句太长，都不便于记忆和传播。举个例子，某眼镜店广告语
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regu
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