2014年Q3全球移动支付报告.pdf

Adyen Mobile
Payments Index
Adyen Mobile Payment Index Reveals Asia
Emerging as merce Powerhouse
UK maintains global lead, and mobile authorization rates beat
desktop
Amsterdam, 23 October, 2014 – Adyen, the global payment technology Furthermore, the proportion of transactions refused by banks on
company, today announced findings from its latest global Mobile mobile devices is percentage points lower than it is on desktops.
Payments Index, which covers the period of July through to September
2014. The Index, which captures data from web-based transactions This reflects the increased emphasis businesses are placing on
across Adyen’s customer base of more than 3,500 businesses, found streamlining mobile payment processing now that it has e a
that globally payments over mobile devices contributed % of total primary sales channel.
online payments for the quarter, up from % last quarter.
Digital goods versus physical goods across desktop,
Asia experiences greatest growth, Europe maintains tablet, and smartphone
global lead The Index examines vertical industries split by digital goods (such as
Asia now has the second-highest proportion of mobile transactions games, services like club memberships, hotel reservations, and tickets)
among global regions, at 17% of total online payments. Comparing versus physical goods/retail (such as clothin