2011经贸英语选读复习指南.doc

2011/12《经贸英语选读》复习指南:
Part I. Multiple-Choice Questions 答题卡上(共40题,每题1分)
There are two types of exercises: One type is to test your memory of the basic concepts learned in the text book; the other type is the understanding and use of concepts in case study.
Examples:
When a business’s revenues exceed its expenses, it has created ____.
Profits
Sales
Losses
Competition
Which of the following is not true about promotional methods for marketing:
Businesses use them municate information
They replace exchange relationship with customers.
They seek to persuade people to purchase products
They are intended to make products more attractive.
Procter and Gamble has Baby Care, Beauty Care, Health Care, and Home and Fabric Care divisions in its US operations. This is an example of
geographic departmentalization.
process departmentalization
maintenance departmentalization.
product departmentalization.
Part II. prehension(共12题,每题2分)
3 passages
Pa