江苏省徐州市高中英语 Unit1 Grammar and usage课件2 牛津译林版必修4.ppt

Language Points
Revision
Advertisements,which often use p_____ language and e______ images, play an important p _____ of our lives. There are two main t_____ of is called c ______ advertisements, which are meant to p ______ a product or s ____ .But they don’t tell c _____ the c ____ truth. Another one is called PSAs, which use a______ and o_____ images and c____ language,are often placed for d____ with many social i____, which often affect public w______.
ersuasive
xciting
art
ypes
ommercial
romote
ervice
ustomers
omplete
ttractive
riginal
reative
ree
eal
ssues
elfare
Language Points
1 We are so used to them …(line 1)
be used to doing sth. ---get accustomed to
used to ---happened in the past
am not quite used to living here/city life.
I used to live in Nanjing.
Ex: The new machine _____ production. However I_____it.
is used to increase; am not used to controlling
is used to increasing; don’t used to control
used to increase; don’t used to control
used to increasing; am not used to control
A
注意被动语态的区别!
2 I did some research on…(line 2) …to share with you.(line 3)
research: 1)N. do/conduct research on:
我正在做关于广告的研究。
2) V. to study
商人研究市场很重要。
I am conducting research on advertisements.
It’s important for a businessman to research the market.
share with:use sth. together with
. I’d like to share my book with you.
She _____ my troubles as well as my joys.
A. shares with B. shares (in)
B
share sth. with sb.
3 encourage people…believe in an idea(line 6)
encourage:give support or confidence to sb.
Don’t encourage bad habits in a child.
老师鼓励她看英文电影。
The teacher encouraged her to watch English films.
believe in: to have firm faith in
Many people believe in God.
Ex: believe/believe in
I don’t ________ ghosts. I _______ that stories of ghosts were made up by human beings.
believe in
believe
You can do it well!
4 …for free,and are intended to…(line 11)
for free:free of charge/without payment
You