商务英语课程课件Unit13MarketingampSalesPPT课件.pptx

◆SpeakingTask◆Warm-upPractice◆ListeningTask◆Follow-upPracticeCONTENTS◆WritingTask◆ReadingTaskWarming-,that’)Researchwhatyourmarketwants;where,whenandwhycustomersbuy;whatbenefitstheyareseekingfromyourproductorservice;)Decideonyourobjectives,)Puttheplantoworkthroughsellingandpromotingyourproductsandservicestocustomers,)))))Aftertellingprospectswhattheygainwhentheybuyyourproductorservice,)))Whatismarketing?2)Whatisthedifferencebetweenmarketingandsales?3)Whatisthedifferencebetweenmarketingandinternationalmarketing?4)Whichdoyouthinkarethefivemosteffectivetips?Why?5)Canyouaddmoretipsasadviceformarketingandsales?6)Canyoulistthevariousstepsoractionsthatareinvolvedinthemarketingprocess?Somedefinitionsofmarketingmunicationtopurchaseorusetheproductorservice.Theprocessofplanningandexecutingtheconception,pricing,promotion,anddistributionofideas,goods,anizationalgoals.panyactivitieswhichrelatetodeterminingthemarketdemandandconvertingthecustomersbuyingpowerintoanef