panyXiaomilaunchesinteractivewristband小米公司开卖手环ChinesesmartphonemakerXiaomihasstartedsellinganinteractivewristbandcalledtheMiBandthatitsayscanmonitorauser'sheartrateandstateofsleep. 中国智能手机制造商小米已开始销售一种能互动的腕带称为小米手环,它说它可以监视用户的心率和睡眠状态。ThebandiscertainlynotauniqueontheChina'smarket,butwhentheMiBandwentonsale?Monday,itsofficialstoreonTmallhadsoldoutitsstockof455wristbandswithinanhour. 腕带在中国市场自非独此一家,但周一开卖后,在其官方的天猫商店,panyfounderLeiJunsaiddespiteitslowprice,itsqualityisguaranteed. 小米上个月发布此物时,公司创始人雷军说,尽管它的价格低,但质量有保证。Thebandcanmonitorusers’exercisedataandfeeditbacktotheuser’sXiaomismartphoneviabluetooth. 腕带会监视用户的运动数据,并通过蓝牙传给用户的小米手机Butsimilarproductsonthemarketarenotcheap. 但市场上类似的产品并不便宜。Samsung’sGearFitsellsforaround1,000yuanandJawbone’sUP24wristbandcosts1,500yuan. 三星的售价为1000元左右,Jawbone的up24腕带的费用1500元。Xiaomi’sisjust79yuan. 小米只卖79元。OneindustryexpertsaysthatXiaomi’sstrategyisnotjustaboutmoney. 一位业内专家说,小米的策略不仅仅是钱。"Itsprofitmarginisverylow. “利润率很低。Itsmaintargetisn’ttogetmoneyfromtheband,itistocatchmoreusers. 它的主要目标不是从腕带赚钱,而是抓住更多的用户。Ithinkithopestostrengthenitscurrentuserbasewiththisproduct. 我认为它希望用此产品加强目前的用户基础。panycangetmoredatafromitsusersanddevelopitsfurtherproductsbasedonthat,"ProfessorLiuErwuatInfo. 该公司可以藉此从用户获得更多的数据,在此基础上开发未来产品,”刘廿五教授说。EngineeringDept.,TongjiUniversity,said. 同济大学工程系DomesticbrandBonglauncheditslatestwristbandjustafewdaysafterXiaomiannouncedthepriceoftheMiBandlastmonth. 国内品牌
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