SHERATON SHENYANG LIDO HOTEL 沈阳丽都喜来登饭店 TRAINING ACTIVITY OUTLINE 培训活动纲要 Task: Sales & Marketing Meeting 任务: 市场销售会议 Code序号: OH-SM-RM-D004 Objectives: At the end of this session, each trainee will be able to provide a highly Focused approach to the sales activities and review the planning once every two weeks. 目的: 课程结束后,每个销售部员工将能够提供高质量的方法进行销售 活动,每两星期回顾一次销售计划。 Standard: The Sales & Marketing Meting is to be held at least once every two weeks. 标准: 市场销售会议至少每两个星期举行一次。 Resources: Whiteboard, Flip Chart, LCD, 培训器材: 白板,翻转展示板,LCD Method 培训方式 Training Steps 培训步骤 Time 时间 Question 提问 Buzz Group 分组讨论 Lecture And Demonstration 讲解和展示 Buzz Group 分组讨论 Self-introduction 自我介绍 Prologue: 开场白 Does anyone attend Sales & Marketing Meeting before? 谁曾经参加过市场销售会议? Divided two groups to have Sales & Marketing meeting within 5 minutes, then the group leader will telling all trainees what is Standard of sales & Marketing? 将学员分为两组在5 分钟内开一个短暂市场销售会议,组长将 告诉所有学员市场销售会议的标准。 before this practice the group leader will be have sales & marketing meeting standard & procedure. 事先将标准程序给组长。(组长事先安排好) All the Standard will written in flipchart and explain reason for each item: 所有的标准将写在翻转展示板上,逐条讲解。 Divided trainees in two groups to discuss what is procedure of sales & marketing meeting then critique after discussion. 将学员分为两组讨论什么是市场销售会议的程序然后评估。 1 minute 5 minutes 20 minutes 1
