“绿色消费”调研项目策划书(1).doc

河北经贸大学马列部 2011 ~ 2012 学年社会认知实践“绿色消费”调研项目策划书基础教研室“绿色消费”项目组 2011-12-15 1 目录 Part Ⅰ项目名称··················································· 2 Part Ⅱ项目负责人及成员······································ 2 Part Ⅲ项目方案提出的背景及意义························ 3 Part Ⅳ调研项目的指导思想与目标························ 3 Part Ⅴ调研的内容与要求····································· 4 (一) 调研内容········································· 4 (二) 调研要求········································· 4 Part VI 调研形式与方法·········································· 4 (一) 调研形式········································· 4 (二) 调研方法········································· 4 Part Ⅶ调研的时间与阶段····································· 4 (一) 调研时间······································· 4 (二) 调研阶段········································· 4 Part VIII 调研活动的具体安排(一) 动员··············································· 5 (二) 准备··············································· 5 (三) 实施··············································· 5 (四)总结·············································· 5 (五)成绩评定········································ 5 2 “绿色消费”调研项目方案张晓双 Part Ⅱ项目负责人消费是人类永恒的主题,任何一个社会的生产和再生产都是为了消费。当前,生态环境危机的不断加深,人们生活水平和质量的持续提高,以及对人与自然关系认识的日益深化,催生了一种全新的消费理念和生活模式——绿色消费。绿色消费是为实现经济发展和环境保护的双重目标而提出的、以满足人的基本需求为中心,崇尚节俭、适度,是一种节约能源、减少污染、可持续的消 Part Ⅱ方案小组成员张晓双刘晓芸宁克强 Part Ⅰ项目名称 Part Ⅲ项目方案提出的背景及意义 3 费模式。它要求选购和使用物质产品和劳务时,既对自身健康有利,又不破坏生态环境,不对子孙后代的生存和发展构成威胁。绿色消费是一种超越自我的高层次理性消费,是消费领域的一场革命,具有可持续性、安全