家长教育学校创业计划书.docx

Document serial number【KK89K-LLS98YT-SS8CB-SSUT-SST108】
家长教育学校创业计划书
家长教育学校创业计划书
【最新资料，WORD文档，可编辑】
目 录
执行概要
项目背景····························· 06
学校及服务简介························ 07
　 市场分析····························· 08
管理概述····························· 08
发展战略····························· 08
财务分析····························· 09
风险分析····························· 09
二、学校介绍
学校情况····························· 10
服务理念····························· 10
学校总体发展战略······················· 11
三、服务介绍
一般学员与会员制度·········································· 12
一般学员·························· 12
会员····························· 13
VIP会员·························· 13
咨询与辅导服务····················· 14
课程内容····························· 14
幼儿班···························· 14
小学低年级班······················· 16
小学高年级班························ 17
咨询辅导服务······················· 18
会员服务·························· 18
VIP会员服务······················· 18
专家讲座····························· 19
市场分析与营销策略
市场分析·························································· 20
宏观环境分析（PEST分析）··························· 20
五力分析··················································· 21
市场容量分析············································· 24
消费市场分析············································· 24
行业发展现状············································· 25
······································· 25
······································· 25
发展趋势··················································· 26
优势分析··················································· 27 营销战略························································· 28
服务特色··················································· 28
服务价格··················································· 28
服务渠道··