经贸英语Unit one.doc

教案 20 14- 20 15 学年第二学期教学系部外语系教研室公共英语教研室课程名称经贸英语专业、年级、班级 14 会计 1、2 班等主讲教师赵熹妮、王银燕等使用教材新职业英语—经贸英语教务处制 Unit One Business Relations 课型:理实一体课教学地点: 授课方式:集中教学 I. Periods: 4 II. Content: Period1-2 Warm ing-up Reading A– Establish Business Relations Period 3-4 Listening & Speaking Reading B--It Is Not Just Sport III. Unit Objectives After studying this part, Ss are able to: ◆ Understand how to establish business relations ◆ Receive a client ◆ Answer phone calls from potential customers IV. Main & Hard Points Important Points: Reading A Difficulties: Listening; V. Teaching Methods: Interactions; Task-based Approach VI. Teaching Instruments: textbook , recorder VI I. Procedures: Period1- 2 Warm ing-up Reading A— Establish Business Relations Step 1 Warm ing -up Today we will know something about the logos representing some famous panies in the world and some qualities making a qualified receptionist. 1. Learn the logos representing some famous panies in the world, such as Philips, Nokia, Wal-Mart, Lenovo, Dunhill, Toyota. 2. Learn to make a qualified receptionist, you should have the qualities as follows: ⑴ Cordial and Friendly Attitude ⑵ Considerable Flexibility ⑶ Great Familiarity with Products ⑷ Standard Mandarin (or English) Step 2 Reading A— Establish Business Relations ★ Read the passage and help the Ss grasp some key words and expressions : The functions of establishing business relations: expanding business; starting business; increasing the turnover sources of getting information about potential dealers: exhibitions; business connections; chambers merce; advertisement in the media; trade fairs regarding sb./sth.; for the purpose of sth./doing sth.; business associate; establish business relations; market survey; merce ★ Language Points: ① scope :( 做某事物的) 机会,余地 opportunity todoor achieve sth scope (for sth/to do sth) . a job with (a lotof) scope for s elf -fulfil l ment a house with some scope of improvement scope : range of matters being deal with, studied etc. ( 处理、