核桃种植创业计划书.docx

核桃种植创业计划书
产品策划书
学校：西安工业大学
专业：人力资源管理
班级： 080501
姓名：程宁（组长）
学号： 080501113
柴旺 080501101
胡平 080501103
高双艳 080501115
李绒 080501118
刘诗琪 080501119
庞蓉 080501121
税园园 080501123
目录
一、公司概述 ········································································
3
二、执行概要 ·········································································
10
三、经营理念 ···································································1
0
四、业务分析 ······································································1
1
五 、 市 场 营 销 与

战 略

分
析 ················································12
六、竞争分析 ······································································1
5
七 、 风 险 与
资 ·································································16

投
八 、 管 理 团 队 与

股 权

结
构 ················································21
九 、 财 务 计
划 ···································································23
十 、 附录 ········································································· ·····26
洛南核桃食品开发有限公司
一、 公司概述
（一）公司简介
洛南核桃食品开发有限公司成立于 20XX 年 1 月 1 日,在国家
级有机核桃种植基地陕西省商洛县建立了核桃综合加工企业以绿色生态无公害为基础，集高效农业、尖端科技、规模
生产、社会化服务为一体，致力于核桃系列产品的研究、开发、销售，努力成为全国知名的核桃深加工企业。是一家私
营有限责任公司，公司注册资金 20 万元人民币，公司一贯
坚持以质量求生存， 以诚信求发展的宗旨， 精心研发新产品，不断创新，公司推出的山核桃，经过多遍筛洗的优质山核桃
为原料，产品的特点是壳薄、粒大、果肉饱满、口味独特。
（二）公司宗旨
完善自我，经营无我
（三）创业理念
质量第一，用户至上，优质服务，信守合同
二、执行概要
（一）经营理念