-
. z.
Key
Chapter1
I. An.
(the multinational corporation) and TNC (transnational corporation).
10. E*amples are travel, transport, fee, royalties, dividends and interest.
11. The choice of forms is influenced by the objective being pursued and the
environments in which the pany must operate.
12. It is limited by the number of people interested in a firm’s products and
services and by customers’ capacity to make purchase.
13. This is because at an early stage of international involvement these operations
usually take the least mitment and least risk of a firm’s resources.
14. Royalties means the payment for use of assets from abroad, such as for
trademarks patens, copyrights, or other e*pertise under contract known as licencing
are also paid franchising.
15. It is a way of doing business in which one party (the franchiser) the use of a
trademark that is an essential asset for the franchisers’ business.
II Match each one on the left with its correct meaning on the right
1. J
III Translate the following terms and phrases into Chinese
1 购置力11 经济复苏;恢复
2 潜在销售量12 经济衰退
3 加价,涨价13 间接投资
4 国内市场14 有形货物
5 制成品15 有形进出口
6 边际利润16 收入及支出;岁入及岁出
7 市场占有率17 超额能力
8 贸易歧视18 贸易中间人〔商〕;经纪人
9 时机选择19 全部包建的工程承包方式
10 经销周期20 许可证协定
IV Translate the following into English
1. Trade is often the ‘engine’ of growth. However oversimplified this metaphor
may be, it does serve to underline the importance of foreign trade in the process of
growth. A healthy e*pansion of e*ports may not always be sufficient condition for
rapid and sustained growth, but a strong positive association between the two is
clearly undeniable. Trade e*pansion contributes to economic growth in many ways.
-
. z.
Among them are the benefits of specialization; th
国际贸易实务双语教程课后题答案 来自淘豆网m.daumloan.com转载请标明出处.