酒店管家服务论文.doc

酒店管家服务论文

专业讲座论文
题目 高星级酒店的私人管家服务
势。在此背景下，我认为私人管家服务在满足顾客个性化需求方面有着不可替代的优势，尤其是高层次顾客。而且私人管家服务已成为体现豪华酒店高品位、个性化、私人化服务的标志，。本文将着重阐述管家服务在市场中的需求和优势及在我国酒店业的发展。
关键词：酒店；酒店业；私人管家；私人管家服务
High-star hotel butler service
ABSTRACT
Along with China's hotel industry market matures, customers increasingly rich consumer experience, personalized consumer trends increasingly prominent, self-protection awareness is growing. Filled with a myriad of variables in the face of personalized customer needs, single hardware configuration to start from the hotel has been difficult to meet. Because customers to meet the material needs but also eager to meet the spiritual enjoyment, so if the hotel can dig individual needs of customers and to provide them with efficient service will be able to establish the advantage in the fierce competition. In this context, I believe that a personal butler service to meet individual customer needs has irreplaceable advantages, especially for high-level customers. Private butler service and luxury hotels have become the embodiment of high quality, personalized, personalized service mark. This article will focus on the needs and strengths butler service
in the market and the development of China's hotel industry.
Key words: Hotel; hotel industry; butler; private butler service
1

引言
我们每每在外国电影里看到豪门管家身着一身燕尾服、头发一丝不苟，加上标志性的微笑和绅士举止，一出场就让我们觉得这家主人有着贵族的品味和格调。同样的，当你在酒店入住期间为你服务的是这样一位的话，下次再来的时候第一考虑的就是这家酒店了吧！在体验经济的时代下想要留住顾客只有硬件设施是不够的，尤其是在高星级酒店入住的高层次顾客，更加需要的是满足顾客的个性化需求以及人性化的服务。而且私人管家服务现已成为豪华酒店高品位、个性化、私人化服务的标志，并在国内也日渐时兴。
3
第一章 酒店管家服务
酒店管家服务的概念
管家,英文称“butler”——它起源于法国发扬在英国，结合了英国人本身特有的礼貌素养。将管家的职业理念和职责范围按照宫廷礼仪进行了严格的规范。所以英式管家服务已经成为服务的经典。如果要用一句话来诠释的话,那就是—“”
。管家对服务的要求一定要