天龙八部营销模式
several group number, then with b ± a, =c,c is is methyl b two vertical box between of accurate size. o vertical box between of accurate size. Per-2~3 measurement, such as proceeds of c values are equal and equal to the design value, then the vertical installation accurate. For example a, b, and c valueswhile on horizontal vertical errors for measurement, General in iron angle code bit at measurement level points grid errors, specific method is from baseline to methyl vertical box center line distance for a,, to b vertical box distance for b, list can measured
several group number, then with b ± a, =c,c is is methyl b two vertical box between of accurate size. Per-2~3 measurement, such as proceeds of c values are equal and equal to the design value, then the vertical installation accurate. For example a, b, and c valueswhile on horizontal vertical errors for measurement, General in iron angle code bit at measurement level points grid errors, specific method is from baseline to methyl vertical box center line distance for a,, to b vertical box distance for b, list can measured4
several group number, then with b ± a, =c,c is is methyl b two vertical box between of accurate size. Per-2~3 measurement, such as proceeds of c values are equal and equal to the design value, then the vertical installation accurate. For example a, b, and c valueswhile on horizontal vertical errors for measurement, General in iron angle code bit at measurement level points grid errors, specific method is from baseline to methyl vertical box center line distance for a,, to b vertical box distance for b, list can measured
,善于在非高端中,寻找高端。
2、筛选客户,实行分类管理,建立损益表,对不同类别的客户采取不同的态度:铂金客户是企业的核心客户,要区隔并效劳好20%的A类铂金客户; 黄金客户要提升;鉄客户要筛选;铅客户要砍掉,即砍掉劣质客户 。
3、成功模式:
①战略、资源、管理相配套
②“关系〞+“专业〞=“效劳〞+“实力〞
4、企业的三大核心:
核心产品、核心客户、核心员工〔企业管理层需将80%的时间和精力花在“核心〞上〕
第四部 产品定位
1、产品定位:定位=地位;
2、产品的4大黄金价值:名字、包装、卖点、效劳
好名字是产品成功的一半;包装,即卖相,对企业而言意味着其整体形象,占价值的60%;
卖点是独特的销售主张,是消费者非买不可的理由;卖产品不如卖效劳,市场上的某类产品同质化
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