Your job is dying. All the 11th-hour, mouth-to-mouth resuscitation of restructuring and “empowerment” won't save it. It'w business coming from? Economies of scale? Cost reductions? Rubbish. It has to come from market-leading, customer-pleasing products. Microsoft has to generate at least $15 million a day just to break even. Without heaps of speed and imagination, it's dead.
6★Likewise, to say that Rubbermaid's success is due to its efficiencies in production and distribution is ridiculous. Cost-efficiencies are necessary for the survival of any organization, to be sure, but Rubbermaid's corporate success is due to its capacity to develop and launch one new interesting product every day in a supposedly humdrum, mundane business. It is speed to market and ingenuity in both product-development and marketing that creat wealth for Rubbermaid. As one observer noted, "Rubbermaid is not a rubber company. It's an innovation company."
7★To say that EDS is successful because of its sheer size in manpower is to again miss the point. EDS is successful despite its size. The company is smart enough to break down its 90,000-person workforce into independent microteams that work directly with individual clients --- often on client sites --- on creative business solutions. EDS recognizes that the key to business success lies not in high-volume mass services, but in the capacity to creat custo
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