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Getting
themessage
Warmingup+listening+speaking:
1periods
Intensivereading:2periods
Extensivereading&writing:1period
Vocabulary&grammar:1period
教学建议:
convey,advertise,consideration,blame,react,annoy,accuse,associate,appeal,frequent,figure,profit,campaign,spokesman,illegal,target,attach,discount,bonus
重点词汇:
Grammar:
Reviewtheobjectcomplement
可充当宾语补足语的有
名词
副词
形容词
介词短语
不定式
ing形式
过去分词
利用单元话题使学生开拓思路,提高运用语言的能力。
Topic:advertising
&advertisement
Sub-topics:
Formsofads
Techniquesinadvertising
Impactsofads
Attitudes:sense&sensibility
Howmanytypes
ofadsarethere?
Whatarethepurposes
oftheseads?
Warmingup
()Brand
()Price
()Colorandshape
()Features
()Comparisonwithotherproductofthe
samekind
()Placewhereyoucanbuytheproduct
()Reasonswhyyoushouldbytheproduct
Pre-listening:
Whatinformationdoyouthinkadscangiveyou?
Ticktheitemsyouthinkmaybeincludedinads
andlisttheminorderofimportance.
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