A European perspective on petitiveness, 2000, (21): 79-88.
Enhance petitiveness of the Regional Tourism Strategy
Frank, Gregory Robert Wes
British tourism research institute
Abstract: The development of tourism is closely related to tourist resources and marketing activities. However, the geographical features of tourist resources and ount for the interaction between tourism and geographical structure. This leads to the existing a signficant task to research into the strategies of advancing regional petitiveness.
Key words: regional tourism; competition; influence
In recent years, with the rest of the peting to tourism as a pillar industry for the development of local and petition among the more obvious and in-depth. How to base their own reality, petitive advantage, has e a top priority of the regional tourism development, but also travel in the new round petition of the race. On petitiveness of regional tourism can enhance the petition of the sense of urgency, to promote discovery and understanding of the petition in their own strengths and weaknesses, and then rapid response, positive response, the petitiveness through the expansion of China's tourism industry to strengthen the international petitive power.
First, the regional petitiveness factors
The so-called regional petitiveness refers to the various tourist regions as a whole, in its own process of development shown in petition for tourists, development, occupation, industry, tourism development of the market and obtain the capacity factor and growth potential. Regional petitiveness is not petitiveness of a given area, but by the interaction of many factors affecting the results, but also a potential to petitive strength from petition, petition, the results of the dynamic development process. Competitive once made, has aroused extensive concern of scholars home and abroad. The most prominent of which is research professor at Harvard University, the famous expert petitive strategy Porter, his "natio
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