逆向物流管理.docx

北京人文大学
本科生毕业论文
 
 
毕业论文题目
(小一号华文新魏体)
姓      名:  贵阳       
                        
指导教师:              
                    
院      系:                             专      业:             
完成日期:              
摘  要
随着社会对环境保护的日益关注,人们环保意识的不断增强,越来越重视废旧物品的重新利用, 逆向物流的经济价值逐步显现,很多国家也加大了此方面的立法力度,这种努力提升了物料循环再利用的理念——达到资源再生、物料增值以及成本节约的目的。因为面临着资源枯竭的危险加剧,对使用过的产品及材料的再生恢复,逐渐成为企业满足消费市场需求的关键力量。
与此同时,西方许多国家纷纷制定减少浪费的政策也促使企业以循环使用理念取代“一次性”的观念。此外,更多消费者强烈的呼声也要求企业最大程度地降低产品与加工流程对环境的影响。
国内外许多知名企业纷纷把逆向物流战略作为强化其竞争优势,增加顾客价值和满意度,提高其供应链整体绩效的重要手段。通过分析逆向物流产生的背景、涵义及特点,了解了逆向物流的战略价值及逆向物流管理的重要性。并进一步探讨了逆向物流的有效管理,在此基础上,阐述了逆向物流的发展趋势。
关键词:逆向物流,供应链,物流管理,竞争战略.
ABSTRACT
With the growing concern for environmental protection of society and of people's environmental awareness grows, more and more attention to waste reuse, reverse logistics and economic value of emerging, many countries also stepped up its legislation with regard to this, the idea of the efforts to increase the use of recycled materials – achieve the purpose of resource recycling, material productivity and cost savings. Because faces the danger of depletion of resources, and for regeneration of used products and materials recovery, and gradually e the key strength to meet market demand. Meanwhile, many Western countries have enacted policies also panies to reduce waste by recycling concept replaced "one time" concept.
In addition, more consumers calls for strong business allows you to reduce the environmental impact of the product and process. Many famous enterprises at home and abroad have strengthened their reverse logistics strategy petitive advantage, increase customer value and satisfaction, important means to improve their supply chain performance. Through the analysis of reverse logistics background, meaning and characteristics, understand the strategic value of the reverse logistics reverse logistics management and its importance.
And further discussion on the effective management of reverse logistics, on this basis, ex