目录电商微信营销前言...........................................................................................................................1第一章电子商务微信营销现状剖析..............................................................................................3微信遭遇转化率与生态隐痛:只拿到半张电商船票............................................................3第二章电商企业如何做微信营销................................................................................................:SNS电商的靠谱形态...........................................................................................................................................................................................................................................................................................:..........................................................................................................................................................................................................................................................................................................................................................................................................................................................17第三章电商微信营销实战攻略............................................................................................................................................................................................................................................................................................:以用户行为与特性为主的全覆盖.......................................................:情感,技巧,有策略......................................................................................................................................................................................................................................................
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