Section I Listening and Conversation Section II prehension Section III Writing and Translating Unit 10 Development Planning Section I Listening and Conversation back Section I Listening and Conversation Part I Leading in Part II Putting in use Part III Further Practice Part IV Aptitude Test and Guidance back Part I Leading in Pre-class Work 2. Warming up for the new class: Reading and acting out back 1. Pre-class Work Finding out the patterns and expressions used for making development planning as many as possible. back 2. Warming up for the new class Reading and acting out Present your collections Refer to the data bank Present new materials Practice Dialogue 1 Discuss a Business Plan and Dialogue 2 Business Development Planning Back Part II. Putting in use Dividing the students into groups Offering more samples Each group should choose one of the situations and work together to form a dialogue and then act out 3. Acting out ments back Strategy Decision anized by the Four Ps back Product Place Promotion Price Physic Good Service Features Quality level Accessories Installation Warranty Product lines Packaging Branding Objective Objectives Channel Type Market Exposures Kinds of middle men Kinds of locations of stores How to handle transporting and storing Service level Recruiting middlemen Managing channel Objectives Promoting blend Salespeople Kind Number Selection Training Motivation Advertising Targets Kinds of ads Media type Copy thrust Prepared y whom Sales promotion Objectives Flexibility Level over Product life cycle Geographic terms Discounts Allowances Part III Further Practice 1. Practicing and Furthering 2. Listening pleting 3. Responding back 1. Practicing and Furthering back Practice the dialogues on Page 176 of the Textbook in groups, and try to further them。