What is an Oscar?
Oscars are given by the American Academy of Motion Picture Arts and Sciences (AMPA)
AMPA members vote for Oscar winners
you must be chosen by other
members
the majority are white, aging
men who live in .
How can I become an AMPA member?
第一页
The Oscars as a Media Event
33% of all Canadians watch all or part of the Oscars(48% adult women, 40% adult men, 12% children)
第二页
The Oscars as a Commodity
An Oscar is just a tin and copper, gold-plated statuette of a naked man holding a sword and standing on a reel of film
An Oscar only costs $200 to make
So what’s the big deal?
Who’s makin’ the big bucks?
第三页
Oscar Money-Maker #1: THE ACADEMY (AMPA)
earns $2 million per year on Oscars
AMPA is a non-profit organization - so they spend the profit on film-related causes (eg. film restoration)
第四页
Oscar Money–Maker #2: TV Network that broadcasts the show
ABC makes millions selling ads ($10 thousand per second)
Are The Oscars relatively cheap or expensive to make?
expensive stars appear on TV for free
cheaper to produce than movie or mini-series.
第五页
Oscar Money-Maker #3: The Movie Industry
promotes Hollywood movies
entire broadcast is virtually a commercial
第六页
Oscar Money-Maker #4: The Winners!
Along with prestige comes truly international stardom and economic benefits
第七页
Oscar Money-Maker #5: The Movie Studios
When are most Oscar potentials released? Why?
December, to catch the holiday rush, and to ensure that movies are still in theatres.
Which winning movies don’t make much off the Oscars?
Movies no longer in the theatre
Winners other than Best Picture
第八页
The Oscars as a Contest
AMPAS members nominate 5 and pick 1 winner
Nominations made by those who work in same category (eg. Directors vote for other directors)
Once 5 nominees are chosen then all members vote for all categories
Is there any cheating?
much politicking, back stabbing, influe
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