商业地产培训资料目录一、基础概念篇.................................................................................................................................3二、疑难解析篇.................................................................................................................................41、商业和住宅的区别.......................................................................................................42、商业地产的分类...........................................................................................................53、租金收益率的计算方式..............................................................................................74、带租约销售...................................................................................................................85、返租销售.......................................................................................................................96、产权式商铺.................................................................................................................107、零售业态的分类.........................................................................................................10三、商业经营方式与业态...............................................................................................................171、经营方式.....................................................................................................................172、零售业的业态.............................................................................................................18(1)零售业态的概念........................................................................................18(2)零售业态的分类........................................................................................19四、商圈及商业选址.......................................................................................................................281、商圈的构成.................................................................................................................282、影响商圈形成的因素............................................................
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