雅居乐清水湾项目概况.ppt

e!
Members of our team:
Yiting Wang
Xueqing Zhao
Xiaoqin Yang
Li Zhang
Fanfan Ji
Xingyan Wang
Xuwen Wang
Agenda
Intro & History
Business & Products
Main Markets
petitors
Financial Highlights
Strategic Planning
Intro & History
How much do you know about Nestlé?
Good Food, Good Life.
World’s Food & pany
Nestlé Head Office in Vevey, Switzerland
CEO: Paul Bulcke
Rank in Top500: 71
Employees: 328,000

Factories: 461 in 83
countries
R&works: 27
History:Nestlé’s Origin
Founder:
Henri Nestlé
(1814 - 1890)
Nestlé’s first infant milk cereal
in 1867
History: 1867-1905
The first Nestlé logo in 1868
1905
Nestlé and Anglo Swiss Condensed Milk Co. (new name after merger)
FARINE LACTÉE: Condensed milk tins on display
1867
launched Farine lactée
History: 1919-1938
1925
Chocolate became an integral part of our business
1929
Merger with Peter, Cailler, Kohler Chocolats Suisses .
1934
Launch of Milo
1938
Nescafé coffee was launched
NESCAFÉ: Tin from 1938
History: 1939-1975
1939
Activities in the Western Hemisphere, the British Empire and overseas
1943
Nescafé coffee are serving in Europe and Asia
1947
Nestlé Alimentana . (new name after merger with Maggi)
1948
Launch of Nestea and Nesquik
OLD FASHIONED:
Chocolate bar from 1945
History: 1976-1995
1977
Nestlé . (pany name)
Acquiring Alcon Laboratories Inc.
1986
Creation of Nestlé Nespresso .
1988
Buitoni became part of our portfolio
1990
Cereal Partners Worldwide (joint venture with General Mills)
1991
Beverage Partners Worldwide (joint venture with Coca-Cola)
1993
Creation of Nestlé Sources Internationales (2002: Nestlé Waters)