外文资料翻译—merceinChina(FromShihanghttp://ieeexplore./stamp/?tp=&arnumber=5998404&isnumber=5997898)YujieBao,YanLi,*XinMeng,YuchangLiu,WeimingWangInternationalCollegeatBeijingChinaAgriculturalUniversityBeijing,******@—,;thelevelofmulti-channelintegration,thesystemassurance,consumers’propensitytotrustandexperienced-basedfamiliarityareallpositivelyrelatedwithconsumers’:merce;consumertrust;-business(merce)isdescribedastheprocessofbuying,selling,transferring,orexchangingproducts,services,and/works,.,,’’spositiveexpectationsregardingane-vendor’sconduct,characterizedasfaith,,andthusisconsideredasoneofthemajormechanismstoreduceperceptionsofbehavioraluncertaintyrelatedtoactionsofwebretailers[7].,,trustiscriticalbecauseofthenatureandalsothelimitationsofonlinebusiness—theinvisibilityofthetransactionprocess,thephysicalseparationbetweenbuyersandsellers,thephysicalseparationbetweenbuyers[1].,Mayer[2]proposedamodelincorporatingbothatrustingparty(trustor)andapartytobetrusted(trustee).Theydiscussedthetrustor’sperceptionaboutth
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