2目录中文摘要················································1英文摘要················································2引言················································4正文················································51论文背景及选题意义······································52核心竞争力的理论概述···········································································································································································································································································153 我国医药企业核心竞争力的现状与形成因素······························································································································································、强化企业文化系统的核心内容···················、加强诚信建设····················、不断进步································314. 2. 2知识产权战略保护··················································································344. 2. 3信息化建设战略··········································································364. 2. 4产品创新战略·······················································································414. ························································43结束语··············································47参考文献··············································48综述···············································51致谢···············································60攻读学位期间发表的学术论文目录····················61作者声明··············································62个人简历··············································631中文摘要目的:在竞争日益激烈的国际与国内环境中对我国医药产业发展以及企业成长过程中突现的核
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