文案内容及评分
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang cirove staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
〔2〕产品状况：目前市场是的品种、特点、价格、包装等；
〔3〕竞争状况：目前市场上的主要竞争对手、竞争手段及其他根本情况；
〔4〕分销状况：销售渠道等；
〔5〕宏观环境状况：消费群体与需求状况。
3、利用SWOT、PEST或五力模型等分析方法对产品的关联情况进行分析。〔10份〕
4、指定营销目标：〔10分〕
〔1〕财务目标；〔2〕营销目标
5、具体营销方案： 〔25〕
〔1〕目标市场；〔2〕定价策略；〔3〕促销策略；〔4〕分销策略；
〔5〕广告策略；〔6〕销售队伍建设；〔7〕开展延伸等等。
6、营销经费预算 〔10分〕
方案总结 〔10分〕
另附：团队及成员介绍
文案要求：
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the provi
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